Tell me what you imagine and I will tell you what you want
Tell me what you imagine and I will tell you what you want What is your favourite snack? When thinking about it, did you picture it in Read the full article…
When attitudes go to waste
Oftentimes people waste products that could still be used, that is, products that still have remaining value left. For instance, they waste food that could still be Read the full article…
From spiky to spicy!
If you have travelled to a country where you do not understand its language this might be relevant for you! How many times how you entered a Read the full article…
Hoe mooie producten leiden tot ontevreden consumenten
Het ontwerp (design) en de schoonheid van producten is een belangrijke voorspeller van of een product succesvol zal zijn. Keer op keer hebben onderzoeken laten zien dat Read the full article…
My one-week course on Sensory Perception and Consumer Insights
This last July I was pleased to be invited to give a one-week course on Sensory Perception and Consumer Insights. The course was part of the Summer Read the full article…
What if consumers are just following their hearts?
The MCB group is exploring exciting new research areas. As a result about one year ago my PhD project started. Its main aim is to find new Read the full article…
The speed of wanting a food
Here’s an anecdote many of you might be familiar with. It was 3pm and I was at the office working when my eyes were starting to close. Read the full article…
Find!
Who’s Talkin…
- Andres Trujillo-Barrera
- Arnout Fischer
- Betina Piqueras Fiszman
- Colin Bos
- Desalegn Gugissa
- Ellen van Kleef
- Erica van Herpen
- Frans Verhees
- Hans van Trijp
- Ilona de Hooge
- Ivo van der Lans
- Joost Pennings
- Katerina Palascha
- Lenka Kopicarova
- Luz Verástegui Tena
- Naomi Munozvilches
- Nigel Steenis
- Paul Ingenbleek
- Robert Goedegebure
- Sanne Raghoebar
- Ynte van Dam
Most recent
- Bestelling versturen? De omverpakking doet meer dan je denkt
- Internally regulated eating style: An ode to body wisdom
- Tell me what you imagine and I will tell you what you want
- A gradual healthier assortment in a school canteen; impact on sales and student evaluations
- New project: Food Waste, from Excess to Enough
- REFRESH: food waste webinar series in April-May 2019
- Hoe ‘suboptimale’ producten tóch aantrekkelijk kunnen zijn voor consumenten
- Comparing wasted apples and oranges
- When attitudes go to waste
- What do consumer think about eco-friendly packages?
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